As a result of the audit and subsequent solutions, the average turnover or work efficiency of our clients has increased by 15-40%!
We have recruited and trained over 100 sales specialists and dozens of sales talent and managers.
Has helped build a business software startup by increasing the company's sales from 50,000 to 1 million in two years.

Design and deployment of Pipedrive

PipedriveWhy Pipedrive?

Pipedrive is one of the best CRMs in the world created by Estonians themselves! Nominated by many experts as the TOP 1 maker in sales management and project management software. Why? Because it’s easy. This is NOT another control tool created by IT men, which adds unnecessary clicks and work agaisnt the salesman. It is software developed by the salesmen themselves (in 2010 Peep Vain, Urmas Purde and Timo Rein). The goal of Pipedrive has been the same from the beginning: to make the job of salesman or project manager easier and more efficient.

Pipedrive is so cleverly built that it does not let the salesman forget to carry out his next activity with this customer. Pipedrive is cloud-based and easy to use on your phone. Allowing you to easily log customer calls and information while you move from one field to another with playful ease. A great tool for a client manager to stay in regular contact with key clients; for the driver at any given time to get a concrete idea of ​​what the sale is like and where to focus.

But as with any software, what matters most to Pipedrive is not the program itself, but its initial design and deployment in the team. It has been scientifically proven that on average, it takes 21-66 days for an adult to change one ingrained habit. If not available on a daily basis, the period is even longer. Why are other softwares not successfully implemented in the company? Because initial deployment didn’t cover the basics and randomly managed along with other activities.


When conducting sales audits for our clients and mapping their current situation, we often encounter the following problems:

  • Sales people forget important activities.
  • If there is more than enough work, then there is no overview of what activities actually bring in money and what is important.
  • Sales people claim that time is scarce and can not be done. Although in reality there is no overview of their time efficiency. In most cases, in hindsight, we see that in reality, the problem is either efficiency or lack thereof.
  • The driver does not have a quick overview of how many different deals are currently in progress. How many offers have been sent, and where the country is. If you do not know, it is also very difficult to lead or direct a team at all, especially at the end of the month or year when budget execution is at risk.
  • The company is addicted to its salesman because he has all the email, contacts and communication history in his hands. If the salesman becomes ill or goes away, all activities are disrupted and the customer base is threatened.

If you or your company have any of the above problems,  Pipedrive is the perfect solution that will actually give your team the best tools to drive sales.

Kliendid Pipedrive-i kohta

Indrek Nõlvak
Indrek Nõlvak Member of the Executive Board of KAFO

KAFO has introduced PipeDrive for sales management many years ago. But it was not until the end of last year and early this year that we got the right momentum. This is thanks to the involvement of professional sales management experts from DominateSales, who helped re-launch the KAFO PipeDrive environment. With the help of professionals, we redesigned the entire process and all sales lines so that they began to strongly support sales and were no longer just an administrative tool. The results have not made you wait.

Why? Because we just don’t deliver the software, we build it to support your business model. And most importantly, we will train the next 1-3 months for your entire team to use Pipedrive properly every day. Results Guaranteed!

What our customers have to say.

The original purpose was to observe and analyze the quality of purchase management and customer interaction through the eyes of a bystander. However, we received a dozen pages of in-depth reports not only on purchasing but also on the team and their daily work environment. It is crucial that the focus is on action. Dominate Sales audit broadened the picture, contributed significantly to our goals, and today we are working to increase transparency and team collaboration

Marek KaseMember of the Management Board of Stora Enso Eesti AS
Erika Truuverk Äripäev

Thanks again for the magazine sales team audit and feedback. Your summary is very impressive - a systematic overview of the overall development potential and a detailed description of the development sites by vendor. Great tool for me and the sales manager.

Erika TruuverkÄripäev, Head of Sales & Services
risto laar be group

The boys of Dominate Sales OÜ were as honest as they promised and the cooperation with them was excellent. What was particularly enjoyable was that the consultants were able to break into the hearts of the greatest skeptics and make them talk about things honestly and without pretense.
I definitely recommend using Dominate Sales OÜ to other companies as well, because at least our company got all that and more than we expected. I hope that young people do not lose their spirit and power, and that they make another great and exciting discovery.

Risto LaarBE Group Sales Manager
Sven ersling Lincona

Sales Audit is a good tool for a company manager to gain a comprehensive overview of the current level of service quality, both by division and by department. In addition to an in-depth analysis of sales situations, valuable insights into the system as a whole, and I got the impulse to make changes that had not yet made sense.

Sven Ersling Lincona Konsult AS, Member of the Board
Risto Kärner Kodupaber

The employees of Dominate Sales were able to understand the specifics of the company in a short period of time, and during the analysis they found the most important places that the company and the employee would benefit most from changing. The criticism provided was appropriate and the advice given was useful for future cooperation in the form of training.

Risto KärnerKodupaber AS, Sales Manager
Piia Sander

The auditors contacted with the staff so easily that even the quietest praised them. The motivation of the employees increased from the mere knowledge that they are contributing to their development and wanting to be helped. Already on the same day the results were better.

Piia SanderÄripäev, Head of Magazine Sales
teet raudsep

Fact-based analysis where I got the answers to my questions. As a result of the preliminary analysis, the team gained a new breath and a third perspective. Other times, it is external feedback, the so-called fly on the wall, that works much better to trigger development.

Teet RaudsepMainor Ülemiste AS
Diana Karmo Tamrex

I chose the test shopping service provided because I liked your in-depth description of the situation and the very well-chosen, helpful words on how to do better in the future. The criticism expressed was subtly crafted! Few can do that. We received some very good training material to show what to pay more attention to and in which we are already very good.

Diana KarmoTamrex Ohutuse OÜ
Kristjan Kiil varustaja

The analyzes and consultations of Dominate Sales are really practical and based on the specifics of our company. From here, I have come up with valuable ideas and solutions to solve all kinds of problems that can occur in a sales manager's day-to-day work - from recruiting and team motivation to sales situations and dealing with complex clients.

Kristjan KiilFirst Step OÜ, Sales Manager for Bosch tools and construction materials, consumables
Ave Eero

Silver is an energetic, enthusiastic, quick-witted, engaging vocabulary and solution-oriented trainer. He knows what he does and does what he knows. The topics of sales and motivation are deeply known and tested in practice by Silver. Through his training, Silver can use live examples and workable models to connect the topics covered into an easily applicable whole. Practical skills, a good sense of humor and a strong sense of motivation are guaranteed to participants in Silver training.

Ave EeroNLP Trainer / Coach, Psychologist Estonian NLP Institute
Tarmo Jõemägi

Meile meeldis, et enne nn. aktiivset müügihooaega saime oma müügitehnikat lihvida ja tunneme erinevates situatsioonides nüüd kindlamalt. Meeldisid erinevad closingu tehnikad ja psühholoogia poole pealt-kuidas erinevaid inimtüüpe ära tunda ja kuidas neile läheneda. Aitasite lahendada JUST MEIE SEKTORIS tüüpvastustega (lükkavad otsustamist edasi) klientidega toime tulemist. Meile oli esmakordne selline koolitus, et koolitaja tuli meie kontorisse ja tegi meile suunatud koolituse. Täpselt seda mida me arvasime vajavat.

Tarmo JõemägiVäderstad OÜ
Indrek Nõlvak

KAFO on võtnud müügijuhtimiseks kasutusele PipeDrive keskkonna juba aastaid tagasi. Kuid alles eelmise aasta lõpus ja selle aasta alguses oleme saanud sellega õige hoo sisse. Seda tänu sellele, et kaasasime professionaalse müügijuhtimise eksperdid DominateSales’st, kelle abiga tegime re-stardi KAFO PipeDrive keskkonnale. Professionaalide abiga kujundasime ümber kogu protsessi ja kõik müügitorud selliselt, et nad hakkasid tugevalt toetama müüki ja ei olnud enam lihtsalt administreeriv tööriist. Tulemused ei ole lasknud ennast oodata.

Indrek NõlvakKAFO juhatuse liige

Contact Us

+372 505 5446